Janet’s presentation 08/10/2013




The presentation was a visual brief of the fabric, cut and innovation project.  It helped us understand how we as new designers could be innovative and how this would be the main basis of what would be required from us to submit for this body of work. The presentation also gave us examples of what designers have been considered innovative through their own designs and these were:


  • Vionnet
  • Balenciaga
  • Dior
  • Westwood
  • Galliano


This is only a few of the names that were listed on the presentation, but for me these are the ones that caught my attention. They are all established well known designers in their own right and I knew they would be a good foundation to start from. From observing their work on the presentation it began to spark ideas as to what I could do or what I direction I would follow.


So what?


From the presentation I learnt about the history of innovation in the context of fashion design, and how designers have created designs that have gone on to inspire others. Personally Vionnet is the designer that caught my attention in terms of cut because she created cutting on the bias. It changed the face of fashion as it was a technique that allowed fabric to stretch when cut on the diagonal part of the cloth and therefore was more form fitting on the female physique.


I like the way the presentation was laid out because it was an easier way of understanding the brief as it was interactive and visual rather than the usual of just reading an a4 piece of paper. Therefore the experience of having a briefing was more casual and less intense which made me more open minded to learn about the new project.


Now what?


The way in which I can improve for next time is to take the notes I’ve written and to do extensive research into Vionnet and cutting on the bias, how innovation has changed fashion especially concentrating in the 20th century and also start to document this into my sketchbook. I can also begin to think about how I will make my own work innovate and figure out how it will look like work of inspiration rather than just copying the work of other designers. Through reflection I realised that the best way to tackle the next step of this project would be to attend an exhibition that showcased the work of the designers that were listed in the presentation.



christian_dior balenciaga madeleine stella-vivienne-1_2385656a Paris Fall-Winter 2009/10 Haute-Couture Fashion Week - Christian Dior Runway



Image of Vionnet http://www.bobos.it/once-upon-a-time-madeleine-vionnet_61844.htm


Image of Balenciaga http://www.findagrave.com/cgi-bin/fg.cgi?GRid=14602094&page=gr


Image of Dior http://diorablestyle.blogspot.co.uk/2011/02/february-12-1947-diors-new-look-is-born.html


Image of Westwood http://fashion.telegraph.co.uk/news-features/TMG10312077/Vivienne-Westwood-Everyone-buys-too-many-clothes.html


Image of Galliano http://www.theempressofdress.com/2013/05/07/there-will-be-no-teaching-gig-for-john-galliano/



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